Will Google Penalize Your Affiliate Website?
Posted by LoudMo on February 10th, 2010
As most affiliates know, the ultimate goal for a promotional website is to reach the highest natural ranking possible. This is especially important for sites made specifically for promoting Pay per Install affiliate programs.
Many webmasters believe that Google will immediately penalize their website if there is any evidence of affiliate links. They spend countless hours trying to disguise affiliate links or affiliate program offers in hopes that Google will not penalize their site.
Criticism towards affiliate sites has developed because of lazy, opportunistic, and short-term thinking webmasters whose main goal is to attract search engine traffic using unscrupulous blackhat tactics. But not all affiliate PPI websites are created equally, affiliates just need to sharpen their website creation skills in order to legitimately draw in quality search engine traffic.
To make it clear, Google does not penalize websites just because they are made by affiliates in order to make money. But you will be penalized for some of these common reasons:
- No real content on your website or poorly written content trying to disguise itself as a “product review”.
- Broken links and bad internal linking
- Linking to bad websites that are useless to your visitors
- Poor images and on-page optimization
- Links intended to manipulate Google PageRank
- Links to web spammers or bad neighbourhoods on the web
- Excessive reciprocal links or excessive link exchanging
- Buying or selling links that pass Google PageRank
If you spend the time to build a high quality, informational pay per install affiliate website, there is a much higher chance that you will make more money for the extra effort. Give your visitor’s information and content they will find useful, refer them to other quality resources online and people will start referring back to you.
To learn more about effective promotion of a pay per install affiliate program, visit www.loudmo.com
Tags: affiliate, affiliate marketing, affiliate network, affiliate program, affiliate programs, affiliates, backlinking, blackhat tactics, Google, google page rank, google penalization, link schemes, marketing affiliate, pay per download affiliate program, pay per install, pay per install affiliate program, ppi, program affiliate, toolbar, toolbar affiliate program, toolbar cash, toolbar money, will google penalize my site