Over the last five months, there has been a steady increase in the popularity of pay per lead affiliate programs. The advantage of promoting pay per lead programs comes from the fact that visitors to a website or landing page do not need to purchase anything in order for affiliates to earn their commission.

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Affiliate marketers and advertisers may be wondering “what does CPL stand for?” CPL, also known as PPL or pay per lead, stands for cost per lead and is a type of online marketing that gathers leads and potential customer information for a product.

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There is a wide variety of pay per lead affiliate programs available online today. Can you decide what the best pay per lead affiliate program to choose? Before deciding on a pay per lead affiliate program, make sure to do some adequate research to ensure that you have the best pay per lead affiliate program for making money.

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